About Us - Main Image

OUR MANTRA HAS ALWAYS BEEN THE SAME – To approach cannabis in a socially responsible manner, ensuring we’re providing our consumers with the best products, information and customer service to guide their cannabis experience.

We work hard to break the stigmas attached to cannabis. We strive to be knowledgeable and approachable, with a focus on expertise and quality.



Ignite Community.

Our aim is to be responsible stewards of cannabis in the community, fostering strong relationships and sharing knowledge; To give whenever we can, to support thriving communities, whether that is in-kind donations or simply working together to support a common goal. This engagement helps strengthen our ability to affect change, to address stigmas and to positively shape the landscape in a nascent industry.


Spark A New Culture.

Our team is diverse, inclusive and supportive. We recognize passion, expertise and a willingness to take on new challenges. We seek opportunities for growth to ensure we are always adapting to the needs of the sector and those we serve. We all play a role as ambassadors for this organization and share in a collective passion to build a community of support. Our culture is shaped by the diverse nature of our staff and solidified by a collective pursuit for greatness.


Elevate The Standard.

To elevate the standard means to deliver an unparalleled in-store experience through innovative services and unmatched expertise. It speaks to our drive – to take one step further, to keep progressing, to leverage every opportunity in order to realize the full potential in this dynamic industry.